Masterclasses
Service Leadership Masterclass (July 2025)
July
2025
Costs
FREE
Taught by
Morgan Denner and Crystal Pugh
Starts
Jul 14, 2025
Ends
Jul 25, 2025
Gallery
Key Audiences
UX Design
UX Research
UX Writing
Product Owner
Product Manager
Project Manager
Summary
We see a lot of leaders in the world with different styles. Although there is no “right” way to lead, there are effective ways to help teams succeed.
Agile philosophies and methods rely on leaders to be Servant Leaders. When managing, it’s important not to tell teams how to work or what to do. Empowering teams to figure out their work creates better outcomes. All mature Agile teams have the psychological safety and Servant Leaders leading alongside them.
This discussion-based masterclass will teach you about the art of "servant leadership" on Agile cross-functional teams and how to be an apprentice, a lead, or a mentor on Tech Fleet teams as a Servant Leader.
Why Take This Class?
It's important for UX designers, UX researchers, and product managers to learn agile UX methods because it helps them work better as a team, build products faster, and make sure those products actually solve real problems for users. Agile UX helps teams test ideas quickly, get feedback early, and improve things often instead of waiting until the end. This way, they don’t waste time building things people don’t want, and they can create better apps or websites that people enjoy using.
Learning agile UX methods helps you succeed in a tech industry role on an in-house product team or at a startup because it teaches you how to work fast, adapt to change, and focus on what users really need. You learn to collaborate closely with developers, designers, and product managers, quickly test ideas, and use feedback to improve the product continuously. These skills are essential in fast-paced environments where priorities shift often and delivering value quickly is key. Agile UX helps you build products that users love while staying aligned with business goals.
Learning Objectives
Understand how to lead and manage Agile teams.
Understand the difference between Servant Leadership and other leadership styles.
Understand how to apply Agile principles to day-to-day Servant Leadership challenges.
Reading Assignments
The following three books are considered required reading for this class. They are books you will keep on your shelf and utilize for your entire career. It’s important to read them in this class so that you understand the context of how we “bend and break the rules”. Read “Sprint” if you have to read one.
Gothelf, J., & Seiden, J. (2021). Lean UX: Creating great products with agile teams. O’Reilly Media. Retrieved on .
Knapp, J. (2021). Sprint. Penguin Books. Retrieved on .
Torres, T. (2021). Continuous Discovery Habits: Discover products that create customer value and business. Product Talk LLC. Retrieved on .
Curriculum
Week 1 - Introduction to Agile
Learn about Agile
Agile philosophies
Agile teamwork
Agile operations
The Google Design Sprint
Perform sprint work
Break the ice as a team
Determine cross-functional roles and responsibilities
Pick a discovery topic
Plan the first sprint
Week 2 - Google Design Sprint 1
Class-focused discussions
Perform sprint work as a team: Identify most important research questions, Build assumptions, Pick research method, Build test plan, Run research, Demo results, Retrospective, Plan the next sprint
Week 3 - Google Design Sprint 2
Class-focused discussions
Perform sprint work as a team: Identify most important research questions, Build assumptions, Pick research method, Build test plan, Run research, Demo results, Retrospective, Plan the next sprint
Week 4 - Google Design Sprint 3
Class-focused discussions
Perform sprint work as a team: Identify most important research questions, Build assumptions, Pick research method, Build test plan, Run research, Demo results, Retrospective, Plan the next sprint
Week 5 - Google Design Sprint 4
Class-focused discussions
Perform sprint work as a team: Identify most important research questions, Build assumptions, Pick research method, Build test plan, Run research, Demo results, Retrospective, Plan the next sprint