Masterclasses
Prototype Testing and Usability Testing Masterclass (August 2024)
2024
Costs
$50.00 USD
Taught by
Starts
Aug 19, 2024
Ends
Sep 13, 2024
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Key Audiences
UX Design
UX Research
Product Owner
Product Manager
Summary
There are many ways to test user experiences and learn from users besides interviews. UX Research follows the Scientific Method to create assumptions and test them with experiments. Prototype testing is a great way to uncover user behavior but can be tricky to get right. Researchers must ensure they're building objective tests; building subjective tests can lead to poor results and poor UX.
This masterclass teaches students how to run objective experiments for prototype testing. In the class you will learn all aspects of experiment-building. Learn about prototype tests and measuring results. You'll practice with real test plans based on a real research subject.
Why Take This Class?
Learning Objectives
Design objective UX research experiments
Build different types of prototype tests:
Usability task analysis
Prototype concept tests
A / B tests
Define and track qualitative measurements
Document the limits of research
Define a test and control
Analyze test results and present findings to non-researchers
Define new recommendations from previous research results