Brain Psychology and UI Design Masterclass (August 2025)

Morgan Denner

$50.00 USD Use Promo Code SPRING for $40.00 USD (20% OFF!)

May 7, 2025

Jun 4, 2025

“Good Design, when it’s done well, becomes invisible.” - Jared Spool

User experience deals with the study of how humans interact with the world. Whether physical or digital, User Interfaces must be engineered to help humans accomplish their goals. Behind it all, the human brain helps us take in information, perceive it, and interpret the world.

What makes a “Good” Design? What makes a “Poor” Design?

The most successful, self-evident, and intuitive Designs have no “friction” between the user and the interface. But what causes “friction” in user experiences? And how can UX designers reduce friction successfully?

They must do so by understanding the inner workings of the human brain.

This class is a deep dive in human Brain Psychology as it relates to UX design and UX research work. It will teach you practical applications of Brain Psychology and how to apply these principles in UX design and UX research to increase intuitiveness and self-evidence.

By completing the class homework, you will receive a certification of class completion after the class is over.

  1. Apply principles of Brain Psychology to user interface designs.

  2. Apply Gestalt Principles of Perception to user interface designs.

  3. Understand the functions in the brain that affect how humans interpret the world.

  4. Understand how cognitive processes and cognitive load affect how humans will interact with user experiences.

  5. Understand the principles of UX based on brain functions and cognitive processes.

  6. Understand how to measure intuitiveness or self-evidence in user interfaces through qualitative and quantitative research methods.

  1. Week 1

    1. Lecture - Tuesday May 7 @ 7a PST / 10a EDT / 2p UTC

    2. REPEAT Lecture - Tuesday May 7 @ 2p PST / 5p EDT / 9p UTC

    3. Working Session - Wednesday May 8 @ 7a PST / 10a EDT / 2p UTC

    4. REPEAT Working Session - Wednesday May 8 @ 3p PST / 6p EDT / 10p UTC

  2. Week 2

    1. Lecture - Tuesday May 14 @ 7a PST / 10a EDT / 2p UTC

    2. REPEAT Lecture - Tuesday May 14 @ 2p PST / 5p EDT / 9p UTC

    3. Working Session - Wednesday May 15 @ 7a PST / 10a EDT / 2p UTC

    4. REPEAT Working Session - Wednesday May 15 @ 3p PST / 6p EDT / 10p UTC

  3. Week 3

    1. Lecture - Tuesday May 21 @ 7a PST / 10a EDT / 2p UTC

    2. REPEAT Lecture - Tuesday May 21 @ 2p PST / 5p EDT / 9p UTC

    3. Working Session - Wednesday May 22 @ 7a PST / 10a EDT / 2p UTC

    4. REPEAT Working Session - Wednesday May 22 @ 3p PST / 6p EDT / 10p UTC

  4. Week 4

    1. Lecture - Tuesday May 28 @ 7a PST / 10a EDT / 2p UTC

    2. REPEAT Lecture - Tuesday May 28 @ 2p PST / 5p EDT / 9p UTC

    3. Working Session - Wednesday May 29 @ 7a PST / 10a EDT / 2p UTC

    4. REPEAT Working Session - Wednesday May 29 @ 3p PST / 6p EDT / 10p UTC

  5. Week 5

    1. Lecture - Tuesday June 4 @ 7a PST / 10a EDT / 2p UTC

    2. REPEAT Lecture - Tuesday June 4 @ 2p PST / 5p EDT / 9p UTC

    3. Working Session - Wednesday June 5 @ 7a PST / 10a EDT / 2p UTC

    4. REPEAT Working Session - Wednesday June 5 @ 3p PST / 6p EDT / 10p UTC

Registration Closed

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